Magnolia Bakery, New York City

In 1996 Jennifer Appel and Allysa Torey opened Magnolia Bakery. They began to make cupcakes with the leftover cake batter. Soon they were credited with the cupcake craze of the 90's. Well, being featured in an episode of "Sex and the City" certainly contributed to the success of the bakery and the cupcakes. In fact, Magnolia Bakery is part of the "Sex and the City" NYC location tour.

The bakery was sold to a new owner in 2004 and soon began to expand throughout NYC and the World.

Although they are most famous for the cupcakes, their other products are just as delicious. They make great cakes, muffins, scones, brownies, cookies and mini cheesecakes. Some feel that the cupcakes are overrated but it's really understandable that it is very difficult to live up to the hype generated over the many years. I think that the cupcakes are still solid but I also enjoy their cookies and pudding.

This is the original location on Bleecker Street, it is a very sweet and old fashioned shop with cute pastel decorations.

The Columbus Avenue location is bigger and has a private party space.

The chocolate cupcake was a touch better, it was moist and flavorful. The vanilla was a touch dry and bland. It really depends on the day, I have had the vanilla many times and it was delicious.

This red velvet mini cheesecake was crazy good and light.

My husband devoured this sea salt caramel cookie, not too sweet, not too salty, it was perfect.

Magnolia Bakery
401 Bleecker Street

Sunday-Thursday - 9:30am -11pm
Friday-Saturday - 9:30am - midnight

Joanna

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